The online Integrated Marketing Communications (IMC) master’s degree program at West Virginia University (WVU) enables you to earn your graduate degree in this fast-growing field from anywhere in the world. The field of IMC is changing the industry’s expectations for the professional marketer. IMC practitioners develop a single, cohesive message to deliver through multiple channels, including advertising, direct marketing, public relations, social marketing and more. In a world of mobile devices, blogs and social networks, IMC can cut through the clutter and create a dialogue between a brand and its target audience.

The authors of this blog are IMC students, graduates, faculty and program administration discussing the program from their perspective and also giving industry advice.

3 Responses to “About”

  1. mtietbohl Says:

    Very cool!

  2. Kyryll Says:

    Best of day to you,

    I am looking for a contact form but am unable to locate it. Could you reach out to me?

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