Greetings fellow IMCers, my name is Whitney. I work at General Motors in their social Center of Expertise (think governing body) as well as managing the US social care team. Here is a look at our social media command center:
Throughout my career, I have had the opportunity to work with great brands such as P&G, 3M, T-Mobile, Children’s Place, Budweiser and Ford.
I live in ‘Pure Michigan.’ I’m married to an engineer and car lover and we have 4-year-old twins.
There is no denying how much work you must put into grad school. As I near the finish line with Capstone starting in March, I thought I would share my top five tips:
- Plan Ahead, Don’t Wait. If it is due on Monday, plan to finish it on Sunday. If it is due on Wednesday, finish it on Tuesday. There are so many things that come up including work, family, even the opportunity to go to a concert. If you aren’t ahead, you are behind. Why Buy: there were nights where I just fell asleep from exhaustion. I’ve traveled to China, Brazil, Mexico, Germany, India and Dubai during this program; you can do it.
- Ask Questions. Whether it is an assignment, an interesting article or a fellow student’s career, ask the professors and your fellow students’ questions. Why Buy: there were two assignments in this program where I was docked points for information that was actually contained in my papers. Once I asked, the teachers reviewed and revised my grades. Everyone is human.
- Own your schedule. Know what classes you want to take and when they are offered. Understand when the Capstone is offered and how that impacts your schedule. Research professors. Have the section number and a back-up ready when it is time to register. Log-on as soon as the schedule is open regardless of what time zone you are in. Why Buy: I enrolled for one semester while sitting at an outdoor restaurant in Singapore. I am graduating exactly two years after I started.
- Don’t expect As, Earn them. Grad school is hard work and should be a competitive environment. Why Buy: in most companies, they have their own rating system for performance reviews.
- Talk about the WVU IMC program. From your colleagues, friends and family, talk about what you are learning. You never know where the conversation will take you. Why Buy: having pride in the program helps balance the times when you would rather have been doing anything but homework.
Whether you are at the beginning of your IMC journey or the end, what tips would you share?
Tags: center of expertise, grad school, grad school tricks, graduate school tips, IMC, Integrated marketing communications, qoswhit, social care, Social media, tips, West Virginia University, WVU, WVU IMC