How 360-Degree Video Changes The YouTube Experience

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It’s the next step to a more immersive video experience.

YouTube now supports 360-degree video, meaning likes and comments aren’t the only way for people to feel connected to the content they’re watching.

The addition enables viewers to explore video content beyond typical limitations of what’s visible in the frame.

With the power of 360, desktop users can use the mouse to navigate a pan button to look right or left, up or down– even behind, putting the viewer in control of what’s in frame.

Mobile users can either touch the screen or simply move their device to change the angle of what’s being viewed. The mobile experience, much more than desktop, is incredibly intuitive.

So who is publishing 360 content?

Musicians:

Vloggers:

Adrenaline junkies:

Dubai360 recently released the world’s first 8k resolution 360 video:

 

How will 360 video influence digital marketing? 

-R

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